Cookie Policy
Effective Date: June 1, 2025
Last Updated: June 1, 2025
At AllergyRx.com (“we,” “our,” “us”), your privacy is important to us. This Cookie Policy explains how we use cookies and similar technologies on our website to enhance your experience, support telehealth services, deliver relevant advertising, and comply with privacy laws across the United States.
AllergyRx is a brand of ReflexMD Inc. (collectively referred to as “AllergyRx”, “We”, “Us”, or “Our”).
1. What Are Cookies?
Cookies are small data files stored on your device (computer, smartphone, or tablet) when you visit a website. Cookies help us operate our site efficiently, recognize you on future visits, remember your preferences, and understand how users interact with our services.
2. Categories of Cookies We Use
| Cookie Type | Description |
|---|---|
| Strictly Necessary Cookies | Essential for the website to function, including secure logins, session management, and payment processing. These cannot be disabled. |
| Performance & Analytics Cookies | Collect aggregated, anonymous data to help us improve site performance and user experience (e.g., Google Analytics). |
| Functional Cookies | Enable the site to remember user choices (e.g., language preferences, login info) to provide enhanced features. |
| Targeting & Advertising Cookies | Used to deliver personalized ads and track ad performance across platforms like Google Ads, Meta, TikTok, etc. |
| Affiliate Tracking Cookies | Help us track referrals and affiliate marketing campaigns (e.g., Everflow). |
| Telehealth-Specific Cookies | Support health service features such as patient portals, refill systems, or treatment preferences. All health data complies with HIPAA when applicable. |
3. Third-Party Cookies
We partner with trusted third parties for analytics, advertising, and affiliate tracking. These partners may place cookies to track your browsing activity across websites and deliver tailored content.
Examples include:
- Google Analytics
- Meta (Facebook) Pixel
- TikTok Pixel
- Everflow, Katalys, and Squaredance (affiliate tracking)
These providers may collect IP addresses, browser types, device IDs, and browsing behavior.
4. Your Rights & State Privacy Laws
Depending on your state of residence, you may have specific rights related to how we use cookies and share data. These rights may include:
| State | Rights Provided |
|---|---|
| California (CCPA/CPRA) | Right to opt out of sale/share of personal data, right to know, delete, correct, and limit use of sensitive personal information. |
| Colorado (CPA) | Right to opt out of targeted advertising and profiling, and access/delete personal data. |
| Virginia (VCDPA) | Right to access, correct, delete, and opt out of data processing for targeted advertising. |
| Connecticut (CTDPA) | Similar rights as above, including opt-out of data sharing and targeted ads. |
| Utah (UCPA) | Right to access and delete personal data, and opt out of sale/targeted advertising. |
We honor these rights through our cookie consent banner and a “CCPA Do Not Sell or Share My Personal Information” link in the footer of our website, where applicable.
5. Managing Your Cookie Preferences
You have options to control how cookies are used:
- Consent Banner: On your first visit (and periodically), you can set your cookie preferences via our banner.
- Settings: Adjust your cookie preferences at any time using the “Manage Cookies” or “Cookie Settings” link in the footer.
- Browser Settings: You can also manage cookies through your browser’s privacy settings.
- Opt-Out Links: Use industry tools like NAI, DAA, or Google Ads Settings.
6. Do Not Track (DNT)
Our site does not currently respond to “Do Not Track” signals due to inconsistent industry standards. You may still use the options above to control tracking.
7. HIPAA Compliance
If any cookies relate to protected health information (PHI), we comply with the Health Insurance Portability and Accountability Act (HIPAA). These cookies are used only as required to deliver your healthcare securely and are never sold or used for third-party advertising.
8. Updates to This Policy
We may update this Cookie Policy to reflect changes in the law or our cookie practices. Revisions will be posted on this page with an updated effective date.
9. Contact Us
If you have any questions about our cookie usage or your privacy rights, please contact us:
AllergyRx, a brand owned by ReflexMD Inc.
2093 Philadelphia Pike Unit 2388
Claymont, DE 19703
📞 1-888-807-2462
For additional information, please refer to our full Privacy Policy on this site.